Nottingham Forest FC partnered with Switch Up in 2025 as part of their Magic Moments initiatve – a powerful community programme spearheaded by club owner, Mr Evangelos Marinakis, which offers matchday experiences and behind-the-scenes access to disadvantaged, vulnerable young people.

Having welcomed Switch Up and Teenage Cancer Trust to the first game of the 2025/26 season in August, the young people each received a gift of a Nottingham Forest home shirt to wear proudly throughout the day. Soon after, they were in prime position to welcome the Forest players as they arrived at the stadium, offering high-fives and words of encouragement as the squad stepped off the team bus

The club are welcoming our young people back for another game in December, and will continue to support Switch Up with initiatives and campaigns throughout the year.

Nottingham Forest Head of Fan Engagement, Will D’Hooghe, has also spent time speaking with our service users as part of an inspiring workshop at our Nottingham hub.